Concept design_luxury cinema tender, 2019 - with DCstudio
A visionary interpretation of a movie theatre as a luxury 5-star hotel experience, where the traditional configuration is overturned to let new services and the green enter the cinema’s spaces.
The experience is thought as a journey, recalling the hero’s journey in the mythological metaphora, where the myth structure replicates itself continuously (The Hero with a Tousand Faces - J. Campbell). The user represents the hero and the movie theatre layout is designed as a stage where the user is the main character in a shared space/experience with multiple configurations.
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